Wegmans Orange Juice
Packaging Design
TEAM PROJECT
As a graphic designer, I was responsible for the label design and illustration.
Graphic Designer Wentian Chen
Greg Okolowicz
Industrial Designer Vienna Ziatyk
Kyle Laidlaw
Chris Munoz
Packaging Science Suyue Lu
Ideal Solution
Recyclable
Easy to handle
Premium form
Wide cap
Comfortable grip location
Maintain balance between volume
and space utilized
Final Design Features
Very Simplistic
Easy to read
Easy to tell what type it is
(no pulp, some pulp, etc.)
Natural design that looks fresh